Some independent contractors, especially those who do design, are often asked to spec out work before they even know if they’ll get the job. Many others have to put in hours of work while responding to a detailed RFP for a chance at winning business. These practices are a cost of doing business and won’t change in the foreseeable future but, nonetheless, are quite frustrating.
If you share these aggravations, then you’ll enjoy this video produced by Zulu Alpha Kilo, which was created to encourage companies to ditch spec creative pitches. Whether or not you intend to join the #SayNoToSpec protest, you should still get a chuckle out of the video.