Talent Development Centre

Tag Archives: linkedin

All Talent Development Centre posts for Canadian IT Contractors relating to linkedin.

Facebook and LinkedIn Groups for Contractors (Part 1)

Part 1: Which Network Has Better Groups for Independent Contractors — LinkedIn or Facebook?

Why Facebook and LinkedIn Groups are Perfect for Independent Contractors in Technology (Part 1)Social media groups are rooms or forums within a social network where like-minded people gather to share discussions, pictures and connect with each other. They have the option to be private or public and are used for unlimited reasons, from planning a family party to school projects to business networking. Depending who you ask, groups on social networks are either a productive way to network or a waste of time filled with garbage. That’s because everybody’s had a different experience with groups. While some experiences are beyond your control, when you know what you want to get out of a group and how to do it, your chances of a positive experience are higher.

Most of the major social networks have some sort of Group functionality, with the most popular being Facebook,  LinkedIn and Google+. A Contractor Quick Poll conducted in March 2015 concluded that 75% of independent contractors log into either LinkedIn or Facebook more than any other network, so let’s look closer at those two options.

LinkedIn Groups

You already know that LinkedIn is the professional social network. Those who use it correctly understand that they need to maintain a professional image, so content and discussions are generally business-related (some people like to bring in politics and fluffy content, but we’ll save LinkedIn etiquette for a future post). In addition, you will find senior professionals who are willing to connect with you on this network more than any other, making it the prime choice for business networking. So, naturally, one would think that LinkedIn groups are the best option for independent contractors in the technology space. In the November 2015 Contractor Quick Poll, only 33% of independent contractors said they use LinkedIn for Groups. There are many valuable groups; however, there are unfortunately more groups that have been filled with SPAM and sales people trying to take advantage of their captive audience. In fact, this combined with the fact that engagement in LinkedIn groups is at an all-time low have many people across the internet wondering if LinkedIn Groups are dying a slow death.

Facebook Groups

The Facebook Groups functionality was popular about 10 years ago, during Facebook’s earlier days, and started to trickle away for similar reasons as LinkedIn — engagement wasn’t there. Recently, Facebook Groups have been making a “comeback” and communities are embracing the functionality all over again. Because of its mainstream popularity, professional networkers may not believe there is as much success. Facebook is used less by senior professionals than LinkedIn and those who do use it tend be more hesitant about connecting with anybody who is not a close friend or family. Therefore, finding a valuable networking group may not be as easy to do.

So which social network should you use for business networking? LinkedIn or Facebook? In typical cliché fashion of most comparison articles you read online, we’re going to recommend the grey area in the middle. Every situation is unique, with factors such as who you want to connect with and the types of topics you’d like to discuss. As such, review the pros and cons above, as well as review the groups on both networks before deciding. If anything, we strongly discourage joining multiple groups and hoping for the best — this will either result in lot of lost productivity or you will be so overwhelmed that you will ignore it all and be no further ahead.

The biggest question you may be asking yourself right now is “Why would I want to join a group at all?” We’ll answer that and provide some tips on how to use social media groups as a technology contractor in the second half of this series.

Does a Great LinkedIn Profile Really Matter?

Frances McCart By Frances McCart,
Vice-President, Business Development at Eagle

Does a Great LinkedIn Profile Really Matter?100% YES!  I wrote a post several months back about the importance of a good LinkedIn profile and how to get noticed.

Recently, I was at a client meeting to discuss some upcoming needs and potential candidates we had sourced for a role.  We brought copies of the resumes for reference.  Much to our surprise, the client looked at the candidates’ resumes and immediately went on to LinkedIn.  He pulled up the first candidate’s profile and started to read the candidate’s credentials on LinkedIn, rather than the resume!

I asked the client how often he did this when reviewing potential candidates for an opening and he said he always checked LinkedIn first, prior to even considering the resume.

We walked through the candidate’s Linkedin profile and I asked him what he thought of the candidate.  The first thing he said he looked for was to see if they had a picture.  He felt that candidates who did not have a picture had something to hide.  We further discussed that determining a candidate’s skills and trustworthiness was linked to not only having an updated picture but also to the following

  1. Picture quality and professionalism of the picture
  2. How much information they had on their profile, including dates
  3. Who endorsed them
  4. If there were any common connections

The client also looked to see if the data on the resume was consistent with the data on LinkedIn.  I asked the client if the LinkedIn profile had a lot of impact on whether or not they would interview the candidate, and they said that it absolutely had an impact.  If the online profile does not match what is on the resume, the candidate is quickly discounted.

As mentioned in my previous post, it’s essential to invest the time to create a professional profile and ensure that it is kept up to date.

Quick Poll Results: Reading Your LinkedIn Newsfeed

LinkedIn offers a number of services for job seekers and independent contractors. It lists job openings, offers second-to-none networking opportunities, and professionals around the world share a wealth of knowledge with each other. Overall, simply being active on LinkedIn can help you grow professionally.

Last November, our Contractor Quick Poll asked how you use LinkedIn. Not surprisingly, nearly everybody said they keep and up-to-date profile and picture, but a lower percentage of people did much more than that. What we didn’t ask on that survey was if you log into LinkedIn to take advantage of the information shared in your newsfeed and how often. So, almost a year later, we finally asked the question. Here are the results:

How often do you read your LinkedIn news feed?

Quick Poll Results: How Often Do You Read Your LinkedIn Newsfeed?

Contractor Quick Poll: Your LinkedIn Newsfeed?

Millions of professionals around the world use LinkedIn as their one-stop social platform for networking, professional development, and job searching. Depending on how often you visit it, your LinkedIn newsfeed alone can be a very powerful tool in your IT business. In this month’s Contractor Quick Poll, we want to know how often independent contractors log into LinkedIn and read through the feed of news, articles and opportunities shared by members of their networks.

IT Industry News for June 2016

Kevin Dee By Kevin Dee,
Chairman of the Board at Eagle

This post first appeared on the Eagle Blog on July 6th, 2016

Tech News HeaderThis is my 30,000 foot look at events in the tech industry for June 2016. What you see here is a précis of the monthly report I produce, which will be available in more detail at the News section of the Eagle website, where you will also find back issues.

A Little History of June in previous years

Five years ago in June 2011 the big deal of the month was Ericsson’s $1.5 Billion purchase of Tecordia; Oracle made a couple of acquisitions (storage vendor Pillar Data and Google signFatwire Software); Google also made a couple of acquisitions, (analytics company PostRank and advertising management company Admeld).  In June 2012 Microsoft’s $1.2 billion purchase of Yammer was the big deal of the month.  Salesforce paid $689 million for Buddy Media; Google reputedly paid $100 million for Meebo; Facebook bought facial recognition company Face.com; and Oracle bought “social intelligence” company Collective Intellect.  Another “buy” of interest to us at Eagle was the reputedly 7 figure purchase of Bullhorn by Vista Equity Partners (Bullhorn is Eagle’s front office software). Salesforce logoThree years ago, June 2013 saw Salesforce.com’s $2.5 billion purchase of marketing technology company ExactTarget as the big buy of the month.  Other acquisitions saw Irish mobile company Three pay $780 million for O2 Ireland; SanDisk paid $307 million for SMART Storage Systems; Cisco bought Composite Software for $180 million; IBM bought cloud company SoftLayer Technologies; and Buytopia.ca was on a spree with six acquisitions in the last year.  June 2014 saw some significant deals announced with Oracle paying $5 billion for Micros Systems; Sandisk paid $1.1 billion for solid state storage company Fusion-io.  Google continued its push into home automation, witnessed by its subsidiary Nest paying $550 million for cloud-based home monitoring service Dropcam.  Google itself paid $500 million for Skybox Imaging a satellite maker that would enhance the Google Maps capability. Twitter paid $100 million for mobile marketing Intel logoplatform Tap Commerce and Red Hat paid $95 million for eNovance.  Last year, June 2015 saw Intel pay $16.7 Billion for semiconductor company Altera Corp.  Cisco paid $635 million for security firm OpenDNS in addition to picking up OpenStack company, PistonCloud Computing. Microsoft bought 6Wunderkinder, maker of task management app Wunderlist; Ricoh Canada bought Graycon Group a professional services firm headquartered in Calgary; and finally IBM bought OpenStack company Blue Box Group.

Which brings us back to the present

LinkedIn LogoJune 2016 was certainly an interesting month, with the Brexit vote upsetting the markets and causing uncertainty that will likely continue for some time yet; plus there was plenty of M&A activity.  The big deal was undoubtedly the Microsoft purchase of LinkedIn for a whopping $26 billion.  There were other billion dollar deals this month too, Salesforce paid $2.8 billion for e-commerce platform maker Demandware and Amazon announced an extra $3 billion investment in its India operations.  Other significant deals saw Daetwyler Holdings AG pay more than $877 million for Raspberry Pi maker Premier Farnell Plc; Red Hat paid $568 million for API management software company 3Scale; and OpenText paid $315 million for HP’s Customer Communication Management products.  Other deals saw an investment group buy Dell’s software arm; Microsoft bought natural language start up Wand Labs; and Samsung bought cloud computing company Joyent.  Also Google Capital announced its first investment in a public company, investing $46 million in Care.com, an online personal services marketplace platform.

The US economic news was less buoyant, but they still added 170,000 new jobs and all indicators are relatively positive, just not as positive as the past couple of years.  Canada continues to show little sign of booming, but that is likely expected given our dependence on a hurting resource sector and the ambivalence of our governments to provide any help to that sector.

That’s what caught my eye over the last month, the full edition will be available soon on the Eagle website.  Hope this was useful and I’ll be back with the July 2016 industry news in just about a month’s time.

Don’t Get Caught Lying on Your LinkedIn Profile

Kevin Dee By Kevin Dee,
Chairman of the Board at Eagle

This favourite post from The Eagle Blog was originally posted January 7th, 2014
Job applicant being interviewed and demonstrating his lies with a growing nose

There have been many articles written about the consequences of lying on your resume … consider this article about the biggest lies and how people get caught.

Perhaps you could read this Globe article from 2010.

This is a 2013 article on About,com talking about the consequences of lying on your resume.

OK … I think we can all agree that lying on your resume has the potential to cause you a lot of problems.

Here is the thing … your LinkedIn profile is your online resume!

You are declaring to the world that THIS is who I am, this is my experience and these are my accomplishments.

How stupid is it to lie on your LinkedIn profile?

  1. Everyone sees your LinkedIn profile … the only people who see your resume are the people you send it to!  So … lying on LinkedIn is infinitely more likely to be found out!
  2. To be caught in a lie is a huge blight on your personal brand.  With your resume the impact is likely the person you sent it to, and perhaps people within the company.  If you are unlucky it may become public.  To be caught online by all the people who know you lied magnifies the problem many fold, hence it WILL go public.
  3. Once you have been caught in a lie then your credibility is zero … that’s pretty tough on you if you make your living based on your credibility.

SO …

Don’t lie.

  1. Do not remove work experience from your profile by stretching the dates of the company before and/or the company after.
  2. You can get away with a little “pumping up” of your role … but you can’t invent a new title, or change the amount of time that you had a title.
  3. Credentials can be checked … don’t give yourself academic credentials that you have not earned.
  4. Less is better … if you don’t want stuff on your profile don’t put it there,.  Better to have a work history going back two years and omitting your offensive experiences than to lie about them.

Keep Up-to-Date and Improve Your Job Search

3 Tools That Will Make You the Most Informed Contractor in Your Network

Having the right knowledge and information is a massive competitive advantage in the IT contracting market. The more up-to-date you are on client news, industry trends, and opportunities, the easier it is to find work and keep a steady flow of contracts. Unfortunately, there is no magical place you can go to that has all of that customized and readily available for you each morning… or is there? No, there isn’t.  At least not without a bit of work up-front.

What do you want to know?

The quest for being well informed begins with knowing what it is you want to be informed about. Take some time to plan out every source from which you want frequent updates. Consider your top clients or companies with whom you want to work, your top staffing agencies, some other job boards that have brought you success, and news websites or blogs that provide information on the latest trends in your trade. Now you have a list, albeit long, it’s a list. Your next step is to find a tool that will aggregate and organize all of the information for you.

LinkedIn

LinkedInThe simplest tool is probably LinkedIn because most contractors are already there. Go through your target client list, company-by-company, search out their page, and follow them. Now, updates from that company will appear on your newsfeed whenever you log in. As long as you’re in the habit of checking regularly (LinkedIn’s mobile app makes it very easy), you should be fairly up-to-date on your favourite companies.

Unfortunately with LinkedIn, “fairly up-to-date” is the best you can hope for. If you manage to find all of the LinkedIn pages for your favourite companies, you’ll also find that some don’t post updates. For those who are active, it’s almost guaranteed that they’re not posting all news and opportunities – they don’t want to spam their newsfeeds.

Speaking of newsfeeds, just because you follow somebody, it doesn’t mean their updates will appear in your feed. LinkedIn can’t show you everything, so it automatically filters posts based on what it thinks is more relevant to you.

Twitter

Twitter is the other social network where you’ll have good results with company updates. As with LinkedIn, there’s no guarantee that everybody has a Twitter account and, if they do, there is no guarantee that they’re active. The biggest differentiator between Twitter and LinkedIn is the posting etiquette. Where most pages on the professional social network only post a maximum of two to three times a day, Twitter profiles are more open, sometimes posting over twenty times per day. And Twitter feeds include all posts.

Many companies have a Twitter account dedicated to posting everything they publish — every article, every job opportunity, and all company news. Twitter is fantastic if you want instantaneous news, but it’s overwhelming, which is why lists are mandatory if you want to be organized. Twitter Lists allow you add certain profiles into a group, for example “IT Contract Opportunities.” Then, when you’re interested in learning more about that specific topic, you can view the news only in that list. We recommend using a tool such as HootSuite to manage and view your lists even more efficiently.

RSS Feeds

LinkedIn and Twitter are fantastic, but they are flawed in that they require a company to continually maintain their posts. Organizations often start with good intentions of posting everything, but those posts can start to fade. That’s what makes RSS Feeds the superior method of following a company.

RSS Feeds automatically publish frequently updated information from specific web pages, such as blog entries, job boards, press releases and news headlines. RSS Feeds are a great “set it and forget it” tool, meaning once an RSS feed has been created, as long as no other back-end code changes affect it, the feed is continuously updating. (For example, you can view the RSS Feeds for the Talent Development Centre, Eagle Jobs, and Eagle’s CEO Blog)

RSS IconIt takes a little bit more work upfront, but you can take advantage of RSS Feeds by subscribing to a feed reader (ex. Digg, Feedly, or any other app that you may find). Then, visit each company’s website to search for their feed (it’s often found by clicking on an image like the one to the right) or search out the company directly from your feed reader.  Like Twitter, you can then group all of your feeds, and all of the most up-to-date information is available to you each time you open the reader. If you’re still loyal to Twitter accounts but like the idea of RSS Feeds, this site will help you turn any Twitter feed into an RSS feed.

So what are you waiting for? It may take a time commitment to set yourself up properly, and you need to set time aside to keep up with all of your new information, but it’s well worth it. You’ll know about jobs as soon as their published, client news as soon as it breaks, and hot trends before they make it to the water cooler!

How to Get on a Recruiter’s Bad Side

How to Get on a Recruiter's Bad SideOver the past month, we’ve shared some posts about why you should want to become one of your recruiter’s top-of-mind candidates and some tips to earn you that status, as per responses from Eagle’s recruiters in a recent survey. As hinted to in those posts, if it’s possible to become a favourite candidate, it’s also possible to become a not-so-favourite candidate.

In the same survey that asked recruiters how to become one of their favourite contractors, we also asked them the easiest way to be disliked. The results didn’t present any surprises or one particular outstanding characteristic, but there were four characteristics that stood out among the rest:

  • Bad behaviour at a client’s site;
  • Bad work ethic;
  • Rude during the recruiting process; and,
  • Lying about your skills.

In the previous post, we discovered that the best way to be remembered is to be personable, so it’s only logical that the first three traits are all related to the opposite of that. We also noted that great performance while on contract could make you top-of-mind, so again, it’s understandable that bad behaviour and bad work ethic leads a recruiter to have a negative impression of you.

The final one — lying about skills — is worth further discussion. The temptation to fluff up your skills in your resume or on LinkedIn can be strong, especially if you’ve been out of work for some time, but the consequences can be detrimental. The client will recognize quickly that you’re not qualified, at which point it will be surprising if you last more than a few weeks. The impact is more than just losing a contract, though. The client will lose faith in you and it will harm the relationship the recruiter has with the client. In return, the recruiter will not trust you, will think of you as a last resort for any future calls, and will probably speak of their experience with you within their recruiting network.

The good news in all of this is that redemption is possible! In our survey, we also asked recruiters if once in their bad books, a contractor has a chance of moving up to top of mind. More than a third of Eagle’s recruiters said yes, you do, and more than half responded maybe, depending on the situation. If it was a one-time first impression, your odds are better and most recruiters will be open to learning more about you in future interviews and experiences. That said, ethical issues such as lying or bad behaviour with a client decreases your chances significantly.

Being remembered by a recruiter as somebody they dislike hurts your chances of winning a contract even more than not being remembered at all. If you don’t see value in putting in effort to become a top-of-mind candidate, we recommend, at a minimum, making sure you don’t become a bottom candidate.

LinkedIn – The Ultimate Cheat Sheet (Infographic)

Last week we shared the Ultimate Cheat Sheet to Coding. It was long, detailed, in-depth and generated some positive feedback, but not everybody needs to find the best code. Here’s another extensive cheat sheet infographic that is for everybody. It was created by leisureJobs and covers everything there is to know about LinkedIn.

Whether you want to build the perfect profile, create optimized images, gain more recommendations, learn the hidden features of LinkedIn, add SEO capabilities, enhance security, or just get started, this infographic will benefit you. A word of caution before you look at it: this may distract you for a while.
Leisurejobs.com

Leisurejobs.com

How to Quickly Lose LinkedIn Connections!

Frances McCart By Frances McCart,
Vice-President, Business Development at Eagle

business time outLinkedIn has become a very important social media tool for business professionals.  With more than 400 million members in 200+ countries, it has become a ‘go to’ site for networking, potential job opportunities, and interesting posts.

Inevitably, with the positives come some negatives.  I recently read a post about some of the most annoying behaviours on LinkedIn – and I’ve unfortunately come across many of these behaviours myself.

Although I maintain a very lean network of professionals that I have worked with and met personally, I am sometimes surprised at the content that I come across on a daily basis.  One of my biggest pet peeves is how overcrowded my LinkedIn network feed has become.  I am finding that I have to sift through a lot of junk updates to actually find out what my contacts are up to or to find an interesting or relevant article.

When speaking with candidates about how to manage their LinkedIn profile, I often caution the LinkedIn user to post content carefully.  Like any social network, people are interested in you but don’t always want to be keep up to date on every thought, opinion or personal situation. You won’t necessarily know that you’ve been ‘unfollowed’, but rest assured, it’s an option that users take advantage of.

When posting updates, make the content meaningful and more importantly, make sure it is professional.  For some additional tips, here is a post on how to manage who sees your network feed and how to manage what others see of your postings.  Also, check out this more recent article discussing some default LinkedIn settings you should change in order to have a more successful LinkedIn experience.