Social Media Marketing Analyst

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Eagle is currently seeking a Social Media Marketing Analyst for a six (6) month contract position, scheduled to begin immediately in Kitchener/Waterloo area.

Key Responsibilities

The successful candidate will be responsible for:

  • Own the social media data analysis;
  • Undertake regular reporting of social media activities to provide interpretation, 
    guidance and recommendations to optimize the end-to-end campaign (including 
    segments, creative, content, networks, channels, tactics, etc.) on an ongoing 
    basis;
  • Deliver detailed and actionable insights and strategic recommendations on social 
    media tactics;
  • Lead the strategic development and execution of social media campaigns where 
    post-click/ view conversion metrics are the objective;
  • Manage the social media budget and optimize KPI's across tactics to maximize 
    ROI; and,
  • Create visually appealing and easily to understand dashboards to present data 
    and insights to executives.

Skills and Qualifications

The successful candidate must have:

  • University or college degree in digital marketing, business, or related fields;
  • 3-5 years’ experience in paid social media marketing;
  • Understanding of financial institutions product offerings is an asset;
  • Strong writing, proofreading and editing skills;
  • Strong organizational skills, attention to detail, and ability to multi-task;
  • Strong partnering approach with a commitment to meeting unique needs and 
    expectations;
  • Solid project management skills;
  • A client-first helpful and approachable attitude;
  • Thrives in a test and learn environment;
  • Ability to work independently and to exercise sound judgment;
  • Stay on top of industry trends and all applicable technologies, including 
    developments in – Ad Display, Social media, and digital consumer behavior;
  • Ability to speak and write in French is an asset;
  • Experience with managing social media accounts for brands with a clear focus 
    on leveraging data to drive business results;
  • Experience with managing social communities, developing, leading and 
    executing social media strategies and analyzing and reporting results;
  • Practical experience developing dashboards, executive level reports and 
    utilization of data for digital media optimization, including techniques for 
    measuring end-to-end effectiveness across digital marketing touch points;
  • Experience managing campaign budgets;
  • Experience in successfully managing agency and vendor relationships;
  • Working knowledge and expertise in strategies utilized to optimize performance 
    through multiple digital devices (desktop, mobile and tablet);
  • Strong teamwork orientation and proven leadership capabilities with an ability to 
    work effectively in a constantly changing environment, requiring ongoing re- 
    evaluation of priorities;
  • Superior impact and influencing skills with a demonstrated ability to lead large 
    scale enterprise wide initiatives;
  • Hands on experience for the required key platforms required (Facebook business 
    manager, Google Analytics, Adobe AdCloud, and Adobe Analytics); and,
  • Previous Digital Marketing agency experience is an asset.

Don’t miss out on this excellent career opportunity, Give us a call now @ 1-800-281-2339 and quote Job ID# 55972or apply online today!

Eagle is an equal opportunity employer and will provide accommodations during the recruitment process upon request. We thank all applicants for their interest; however, only candidates under consideration will be contacted. Please note that your application does not signify the beginning of employment with Eagle and that employment with Eagle will only commence when placed on an assignment as a temporary employee of Eagle.

  • Posted On: June 29, 2018
  • Job Type: Contract
  • Job ID: 55972
  • Location: Kitchener/Waterloo ON